Marvin E. Goldberg / Martin Fishbein / Susan E. Middlestadt: Social Marketing : Theoretical and Practical Perspectives (Role of Advertising in Social Marketing Conference, 1995 Atlanta, Ga., Paradigms, Perspectives, Methology, Issues, Psychographic Segmentation, Approaches, Potential, Society concerns)

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Marvin E. Goldberg / Martin Fishbein / Susan E. Middlestadt : Social Marketing : Theoretical and Practical Perspectives (Role of Advertising in Social Marketing Conference, 1995 Atlanta, Ga., Paradigms, Perspectives, Methology, Issues, Psychographic Segmentation, Approaches, Potential, Society concerns)

Lawrence Erlbaum Assoc Inc, Mahwah, New Jersey, U.S.A., 1997

ISBN 0805824995

Social Issues / Sociology / Society Studies. 456 pages, indexed. Top of pages when book is closed slight dusty. Laid in is the original invoice for the book. Hardback : hard cover edition, no dust cover jacket, in good clean condition, a typical used book with some slight wear to edges and spine. Firmly readable. As to be expected with used books, there may be some minor bumping, creases, and/or scuffs. Overall a great copy. We appreciate your consideration of one of our books, art prints or novelty items. We strive to offer fast, courteous and professional service to all our patrons. Reading is one of life's great pleasures. Please inquire for further details, our items arrive shrink wrapped and well packed. ~ Thank you for viewing stopping by.. Illustr.: Some b/w Illustrations. Book. Book Condition: Very Good. Binding: Hard Back. Jacket: No Dust Jacket

Marvin E. Goldberg / Martin Fishbein / Susan E. Middlestadt : Social Marketing : Theoretical and Practical Perspectives (Role of Advertising in Social Marketing Conference, 1995 Atlanta, Ga., Paradigms, Perspectives, Methology, Issues, Psychographic Segmentation, Approaches, Potential, Society concerns) is listed for sale on Bibliophile Bookbase by Great Pacific Books.

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